I’m Caroline, a Senior Product Designer with 12 years’ experience both in-house and agency side. I craft intuitive, thoughtful, digital experiences that make people’s lives a little easier, turning complex problems into simple, elegant solutions.

Whether I’m shaping product strategy, facilitating workshops, or refining a design, my focus is always on delivering meaningful impact for users and measurable value for the business.

Outside of work, you can find me in a yoga class, adventuring with my dog, Nellie, or painting my home shades of pink.

Highlights

Vogue’s Image Archive
Leading design for Conde Nast’s first AI-powered search on web. This became one of the highest converting pages within the Runway brand.

Vogue’s Runway Genius
Working closely with Vogue’s editorial team, and product, I delivered the design and strategy behind iterative monthly releases to the app which improved completion rate and month-on-month retention.

Vogue app group chat
Adding image upload and optimising the existing group chat feature in time for the Vogue’s “Dogue” competition in August 2025 made this one of the most interacted-with features of the app, ever.

Replatforming Burberry.com checkout
Leading the checkout redesign during a major replatform, improving conversion while balancing complex business and customer needs.